The EquipmentFX Blog

Trends, technology and marketing information in simple to understand language with links to practical content and resources to grow your business.

Where I Have Been & What I’ve Been Up To

Where I Have Been & What I’ve Been Up To

Background From equipment dealer principal to mobile and technology strategy guy was always part of the plan, it just took time and patience. When I left the dealer world in 2007, my vision was for...

What is a “Platform” and Why Build One

What is a “Platform” and Why Build One

What is a “Platform”? Imagine a future where all employees, customers and any permissioned user had access to all available, relevant information at the tap of a screen so they could review, save,...

Monthly News & Views from EquipmentFX

Monthly News & Views from EquipmentFX

The Month Ahead –January 2020 2019 was a great year for many, challenging in a good way, interesting industry issues we dealt with (tariffs, specifically), but overall a general feeling of optimism...