Where I Have Been & What I’ve Been Up To

Where I Have Been & What I’ve Been Up To

Background From equipment dealer principal to mobile and technology strategy guy was always part of the plan, it just took time and patience. When I left the dealer world in 2007, my vision was for better standards and application of those standards across the board...
Why CRM Systems Fail at the OEM & Dealer Level

Why CRM Systems Fail at the OEM & Dealer Level

If you Google “why CRM systems fail”, you come up with lots of studies and technical analysis of why CRM system implementations fail. Somewhere between the range of 30 – 70% fail to meet objectives. I’d say it’s closer to 90% when compared to using a system the way...
Monthly News & Views from EquipmentFX

Monthly News & Views from EquipmentFX

The Month Ahead –January 2020 2019 was a great year for many, challenging in a good way, interesting industry issues we dealt with (tariffs, specifically), but overall a general feeling of optimism pervades the equipment industry. Along the way, I’ve discovered lots...