Fractional Marketing Officer
EquipmentFX offers “fractional marketing officer” services designed specifically for the equipment industry. Contact us today and request our CMO plans and costs.
Fractional Marketing Officer Business Services
For 14 years, EquipmentFX has offered short term, virtual marketing service engagement contracts and onsite visits when possible that are designed to turn ideas and initiatives into reality. Our proprietary A3 assessment process quickly discovers your priorities and existing, or potential, road blocks that might hinder success.
After the initial assessment, we will design a plan with a budget, timeline and plan using your existing team and how we can best serve your company. The goal is always to accomplish our main priorities in the shortest time possible, with approvals and buy-in from everyone along the way.
Services We Offer
- Assessment, Alignment & Activation of all marketing and promotional campaigns
- Management of internal marketing staff, or team player as requested for key items
- Online & offline competitive brand analysis and “category leader” recommendations
- Design and development of custom analytics and dashboards for KPI management